Kathie Lee & Hoda: Bobbie Lloyd
Magnolia Bakery’s chief baking officer, Bobbie Lloyd, gave away kitchen secrets to Kathie Lee & Hoda on Today Show. Use these delicious recipes to make Pumpkin Praline Pie, Caramel Apple Lattice Pie, and Vanilla Cupcakes.
Today Show: Magnolia Bakery Vanilla Cupcakes Recipe Ingredients with Buttercream Frosting

Magnolia Bakery shared secrets that can help you with seasonal baking. Bobbie Lloyd revealed a recipe for Vanilla Cupcakes and Buttercream Frosting. (Mascha Tace / Shutterstock.com)
Magnolia Cupcake frosting is famous in New York City and around the world, thanks to its pop culture reputation. Now you can recreate it at home!
- 1 1/2 cups Self-Rising Flour
- 1 cup soft Unsalted Butter
- 4 room temperature Eggs
- 1 tsp Vanilla Extract
- 1 1/4 cups All-Purpose Flour
- 2 cups Sugar
- 1 cup Milk
Buttercream Frosting Ingredients
- 1 cup soft Unsalted Butter
- 2 or 3 tbsp Milk
- 4 cups Confectioner’s Sugar
- 1 tsp Vanilla Extract
Kathie Lee & Hoda: Magnolia Bakery Vanilla Cupcakes with Buttercream Frosting Recipe Directions
- Preheat oven at 350 F.
- Prepare two 12-cup muffin pans with paper liners.
- Combine flours in a bowl.
- In a separate bowl, cream butter using an electric mixer.
- Beat sugar into the mix slowly, over about three minutes, until fluffy.
- Add eggs one by one, beating after each.
- Add dry ingredients in thirds, mixing in some milk and vanilla after each addition. Do not over mix.
- Scrape the batter using a rubber spatula.
- Carefully transfer batter to cupcake liners. Fill them about 75% full.
- Bake 20 to 25 minutes, or until the tines of a fork come out clean.
- Let cupcakes cool 15 minutes before removing from baking tins and letting rest on a wire rack.
- To make the buttercream frosting, cream the butter in a mixing bowl.
- Add vanilla and then slowly mix in one cup of sugar at a time.
- Once mixture thickens and starts to seem dry, add 2 tablespoons of milk.
- Beat on medium for about three minutes, until creamy.
- Add extra milk to thin the frosting if you prefer. Use food coloring to create a specific color if you prefer.
- You can store the frosting at room temperature in a sealed container for about three days.
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