Live With Kelly: L.A. Reid “X Factor” Interview


L.A. Reid: Why is he called L.A.?

L.A. Reid is a record producer, X Factor judge, and one of Kelly’s good friends; but what she doesn’t know is why his nickname is ‘L.A.’ His real name is Antonio, and he is actually from Cincinnati, Ohio. L.A. explained that he was playing the drums in a band and wearing an L.A. Dodgers Jersey. The guitarist didn’t remember his name, so he referred to him as ‘L.A.’ and the name just stuck. Howie joked, “good thing you weren’t wearing a K-Mart shirt!”

New X Factor Judges Britney Spears and Demi Lovato

Live With Kelly: L.A. Reid X Factor

X Factor judge L.A. Reid said his dream gig is to be Kelly Ripa's new co-host. (Helga Esteb /


Simon Cowell, the creator of The X Factor, is both L.A.’s and Howie’s boss. Kelly said, “can’t you join forces and overthrow his evil regime?”

At that point, the show’s new judges were mere speculation (we now know that they are Britney Spears and Demi Lovato) so Kelly and Howie were pestering L.A. with questions. But he really had no idea!

L.A. has had a hand in discovering some truly incredible talents, from Mariah Carey to Rihanna to TLC. When Kelly asked him who he is most proud of having discovered, L.A. said Usher. But he did admit that it is very hard to choose, because his artists are like his children.


Live With Kelly: New Co-Host L.A. Reid?

L.A. told Kelly that one of his dreams is to join her as co-host (he later did get the chance to co-host with Kelly). They tried it out for a minute, with Howie and L.A. swapping seats. Kelly, noticing she was in a bald man sandwich, rubbed both of their heads at the same time. She made note of the fact that while Howie’s head had a little stubble, L.A.’s was totally smooth. When he was younger, L.A. was in an R&B band called The Deele, and at that time he had a huge head of hair!

L.A. Reid: “Stink Face”

The winner of the “X Factor” receives five million dollars, which is currently the biggest prize for a singing competition show. L.A. said that, in a winner, he really just looks for someone who show incredible talent. Kelly described L.A.’s “stink face” that he sports when he’s listening to someone really great. He even gave the audience a peek at it!

Look out for the upcoming season of The X Factor on FOX with new judges Britney Spears and Demi Lovato!


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