Dr Oz Pumpkin Spice Craze: Lactones, Ketones, Vanillin & Pyrazine

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Dr Oz:  What’s Really In A Pumpkin Spice Latte?

In 2003, Starbucks introduced a flavor to welcome the fall: pumpkin spice. Since its debut, more than 200 million “PSL” have been sold. That drink launched hundreds of pumpkin spice flavored items all over the world. There’s now pumpkin spice yogurt, chips, cereal, hummus, and even fries! Pumpkin spice products accounted for $361 million in sales just in the year 2015, which means a growth of 79% since 2001. So what’s really behind the spice craze?

Dr Oz: Pumpkin Spice Investigation

Investigative reporter Michael Moss has dedicated his carer to finding out more about the pumpkin spice craze. Michael began by saying that coffee was the perfect place for the phenomenon to get started. The pumpkin spice latte is rich, creamy, and sweet, similar to pie. Now, pumpkin spice flavor hits what he called “huge emotional buttons.” Plus, it feels special because it’s only offered for a limited time, which is really attractive to millennials. It even makes unhealthy foods or drinks seem a little healthier.

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One of the biggest secrets about products labeled “pumpkin spice” is that there really isn’t that much pumpkin. Instead, it’s most-likely referring to the spice. Additionally, some food products only contain synthetic chemicals made in a lab, not real spices!

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